The Selling Point

The groundhog may have seen his shadow, but let’s be honest, we are all thinking about springtime. The picturesque scene of trees and flowers in bloom, blue skies, rain showers, and baby bunnies being born. And, speaking of bunnies, another of our favorite holiday’s is quickly approaching!

Easter is on it’s way and we have two limited available items this time of year only:

• Russel Rabbit Complete Muesli
• Gerty Guinea Pig Complete Muesli

Your selling promotion for these products will be: get 10lbs for 8lb price AND a free bucket for storage!

These buckets are a great value to your store’s consumers and the mueseli mix gives allows for environmental enrichment and foraging. Remember, it can be difficult to give the animal a balanced diet if they have too much choice and their owners dump out the bowl too soon. You can sell this great, limited-time value by showing your store owners that the evolution of the Supreme monocomponent extruded diets solves this concern.  It’s also possible to sell it as a “VIP” promotion. Create a perceived value around this seasonal product by letting your customers know that only it is an added bonus, that not everyone gets, when they place an order during the Spring months.

How will you sell this limited-time product? Let us know!