The Selling Point

We are excited to start off this new year with a big congratulations to all of our Applaws sales team members! The Applaws brand is celebrating an encouraging milestone coming into the first of the year. MPM Products, the Applaws manufacturing, has now sold over 100 million wet cat food units worldwide!

Talk about sales encouragement! Furthermore, according to a recent article in Pet Product Marketing Magazine, Julian Bambridge, Managing Director of MPM, projects rapid growth for Applaws in the US in 2014.

“In addition to a triple-digit increase in US consumer demand, MPM Products is currently in discussions with several major retail partners in the USA and Australia. We are optimistic about the company’s potential for growth in 2014″, says Julian.

As demand for natural, high quality, and accessible pet food and treats becomes greater, Applaws has every opportunity to expand it’s reach in the US this year. MPM Products are now growing in over 33 countries and we are excited to see how our APM rep team will contribute to the Applaws brand development and distribution nationwide. Let’s go out and make 2014 another milestone year!