All Points Marketing is an active member in the World Wide Pet Industry Association. The WPA brings the pet world together, so quality interaction and education between and among product suppliers and pet owners can create healtheir, happier pets and a healthier more productive pet industry. The association addresses the varied needs of a full range of members and provides a forum which allows industry professionals the ability to promote the health and growth of the industry.

For over fify years the WPA has helped to shape the pet supply industry. Today, the industry’s first trade association continues as the leader using its strength and continuity in the marketplace to create and foster a profitable climate for all business members. More than a voice, the WPA is a pro-active force that raises consumer awareness, develops and retains customers for the industry, opens markets, forges trade relations and promotes industry growth.

As a business building resource, the WPA’s many programs and services help members expand their customer base, increase profitability and maintain a competeitve edge. Members look to the WPA for industry best practices, education and resouces needed to build quality pet industry businesses.